“What’s in a name? That which we call a rose, By any other name would smell as sweet.”-Romeo & Juliet (Shakespeare)

One of my interesting subjects is English Literature. I still remember how I used to daydream about many novelists and prominent authors and visualize each of their stories after my class lectures. Charles Dicken’s David Copperfield was one of my favorites, and I always sympathize with David, the main character in the novel. His great Aunt Betsy Trotwood was renamed David Trot, and besides this, David is called by several names in this novel, giving him a different persona in each of his names.

In another famous Shakespeare novel, Romeo and Juliet, Juliet is not allowed to associate with Romeo because he is a Montague. If he had any other name, it would be fine. So she complains that his name is meaningless and says if the rose had any other name, it would still be the same.

So, with Romeo, he would still be the same beautiful young man even if he had a different name. Therefore, she says, “What’s in a name? What we call a rose by any other name would smell as sweet” She ponders what is so special about a name. Even if called something else, a rose would smell just as sweet. So Romeo would still have all his perfection, even if he were not called Romeo.

The Importance of Naming Your Business

Talking of business, do you know how they build a brand name? As an example of the name Google (the famous search engine), don’t be surprised that in 1996 it was called “BackRub.” Creators Larry Page and Serge Brin renamed their business and technology Google in 1998. It’s “a play on the word ‘googol,’ a mathematical term for the number represented by the numeral 1 followed by 100 zeros. The use of the term reflects their mission to organize a seemingly infinite amount of information on the web. Hmm…business runs after their name.

Click here to find which top-notch businesses changed their name to be successful.

With all such examples and many others, we see how names affect situations, personalities, characters, and culture. Maybe that’s why we begin looking for a perfect name when a new child is born. The same is true when you start a new business. You need to give your business a name, be it a yoga business or any other small or big business you wish to start.

Why is choosing the right business name so important?

Many yoga studio owners, especially new start-ups, are keen to give their studio a glamorous name, but such names are not compatible with your studio or yoga class in the long run. Choosing a business name for a yoga studio is very important because the name you choose is the primary factor for branding and marketing, so you need to consider the name carefully.

After all, the yoga studio name must be memorable and work offline and online to market your business and attract your yoga students.

As it is said that the first impression is the last, you should decide a name that explains what you do or what message you wish to convey to your potential customers. The yoga studio names should reflect the meaning so that it is understandable by anyone worldwide.

Keeping Sanskrit yoga names is good as Sanskrit is the ancient language of India, but giving a yoga studio name in this language in Western society cannot give it a proper meaning to your clients unless and until you explain to them what it means.

Also, yoga studio names should reflect the values you want them to reflect. Always remember that while a fun and trendy name might sound good to you and impress your customers, students may not be thrilled to join a class with an odd-sounding name that has nothing to do with Yoga.

Therefore, consider the following points when giving a business name for your yoga studio.

• The yoga studio name should be catchy and professional and speak to the audience you want to reach
• The yoga studio’s name should attract your kind of yoga students. If you offer only Vinyasa Yoga with no physical exercises, then the name should be more inclined to the subject of study you will provide in a yoga class. There is value in being explicit. For instance, a name like Biggy’s Ashtanga doesn’t mean much to someone looking for a yoga studio but has never done yoga before.
• The yoga studio name should be pronounced and remembered easily. “Matsyendrasana yoga” may mean a lot to you, especially regarding how you structure your practice, but will people type it correctly when they look for you on the web?  
• Your yoga studio name should be unique. Don’t copy the names of other studio owners. It is simple to understand there might be at least 10 yoga studios in Australia with similar names or whose names include identical words. This can be a problem if you launch a business with a name similar to another in your town. It will create confusion among yoga students and will not allow you to expand or grow the business with the same name.

Yoga studio name ideas

Here are a few of the yoga studio name ideas (English, Sanskrit, Hindi) that you can use when starting your yoga business

1. You can name your yoga studio with your name, say Ashley Yoga, Shindy Yoga, Yoga with John, etc.
2. Use your street name for your yoga studio. If you live on Main Street, name it Main Street Yoga, George Street Yoga, Yoga at Downtown, etc.
3. Name a yoga studio with creative ideas like Buddha Belly Healthy Yoga, Rhythm with Mind Body, Urban Asanas, Three Yoga Elements, White Lotus Yoga, etc. You can use your imagination here, but in the context of yoga.
4. Name a Yoga studio in context with your Yoga Class. You can use the names of Yoga asanas or yoga types to name your studio, like Iyengar Yoga Studio, Bikram Yoga Studio, Hatha Yoga Studio, Kundalini Yoga Studio, etc.

1. Yoga studio names in Sanskrit

As Sanskrit is an ancient language of India, you can use it to name your yoga studio. But we advise using simple Sanskrit names as more complex ones will be difficult for Westerners to understand. Many yoga businesses in Australia or the US believe that giving a Sanskrit name for their yoga studio will attract more yoga students and yoga teachers. It might help to bring in more students, but it might also confuse a student over the Sanskrit yoga studio name, which is difficult to understand.

Some of the well-known and popular yoga studio names in Sanskrit are Moksha Astanga Yoga, Ardha Chandrasana, Mukha Yoga, Supta Buddha, Utthita Parvakonasana, Hasta Pada Yoga, Surya Namaskar Yoga, Namastey Yoga, Padma Yoga, Shanti Yoga, Shala Shanti Yoga, Atman Yoga, Prana Yoga, Ananda yoga, Drishti Yoga, Dharma Yoga, Gyan yoga, Mantra yoga, Aparigraha, Ida Nadi Yoga and many others.

Remember that your yoga studio name should reflect your class’s yoga sequences and practices.

Click here to find the 200 key Sanskrit yoga terms that you can use to name your yoga studio business.

2. Yoga studio name suggestions by Yoga Asanas

Yoga teachers at yoga studios teach various yoga asanas and styles so that you can name your yoga studios accordingly. Here are a few of the Yoga studio name suggestions by Yoga Asanas

• Hatha Yoga – For standard flow postures with a sequence
• Ashtanga Yoga – For series of movements with the breath
• Iyengar Yoga – For physical practices to attain body attention and alignment.
• Vinyasa Yoga – For rhythmic movement of various postures.
• Yin Yoga – For holding of postures with support for a long time.
• Aerial Yoga – For practice on silk hanging from the roof
• Bikram Yoga – For the yoga practices where the room is heated up to 40 degrees to do yoga
• SUP Yoga – For yoga practice on a paddle board.
• Acro Yoga – For partner yoga.

3. Hot yoga studio name ideas

Hot yoga is a vigorous form of yoga performed in a very warm and humid studio with many different types of classes. You can name your yoga studio accordingly. For example, you can name your studio the Bikram form of hot yoga or a Hot 90-minute yoga class. Hot yoga poses require lengthy, forceful, and sustained contractions of all major muscle groups, and various business studio names can be given.

Here are a few yoga studio name lists for hot yoga studios:

• Parayma Yoga
• Ardha-Chandrasana Yoga
• Pada-Hasthasana Yoga
• Utkatasana Yoga
• Garurasana Yoga
• Dandayamana-JanushirasanaYoga
• Tuladandasana Yoga
• Kapalbhati Yoga

There are many other awesome hot yoga studio name ideas that you can use according to the Hot Yoga poses and practices.

The KRIYA studio name generator

Looking for the perfect name for your yoga studio? Our generator instantly creates 25 unique and inspiring names.

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Some online yoga studio name generators are free, and few are paid services. Following are the few best yoga studio name generators that you can use online:

• Business Name Generator: Click here for a business name generator for yoga studios
• Namelix: Click here for Namelix studio name generator
• BizNameWiz: Click here for BizNameWiz Yoga studio name generator
• Name Station: Click here to get various yoga studio name suggestions
• Getsocio Yoga Name Generator Tool: Click here for a free yoga studio name generator
• NameMesh: Click here for yoga studio name suggestions and generators for new startups

Click here to learn more business name ideas

Click here to find the best new business name generators

Finally, before you name a yoga studio or business, always consider your brand goals, know your competitors, understand your target market, consider the type of yoga you will teach, and brainstorm your ideas to pick the right name.

Once you get the name, register the yoga studio business name and get your brand identity. Click here to register now in Australia.

Also, think about trademarking it if it makes sense. Click here to learn more about Trademark in your yoga business.

You can do it yourself by visiting the Patent and Trademark Office or using an online service to do it for you. If you want your web presence, you can use this studio name as your domain name and make your yoga studio digital.

Get the best Yoga studio booking and management tool, like KRIYA or any other, to manage your yoga studio so that your business runs efficiently and your studio name becomes a brand.

Frequently Asked Questions About Naming Your New Yoga Business

What are some key elements to consider when creating a yoga studio name?

When choosing a yoga studio name, several key elements should be considered. First, the name should be unique and memorable, as this can help your business stand out from competitors and create a strong brand identity. Second, the name should be easy to pronounce and spell, making it easier for clients to search for your business online and recommend it to others.

Additionally, the name should accurately reflect the style or philosophy of yoga taught in the studio, as this can help attract the right clientele and set expectations for what clients can expect from your classes. Finally, it’s essential to ensure that the name is not already taken or is not too similar to existing yoga studios in the area, as this can cause confusion and legal issues down the line.

How important is having a unique and memorable yoga studio name in today’s competitive market?

A unique and memorable yoga studio name is significant in today’s competitive market. With so many yoga studios and businesses vying for attention, having a distinctive name can help you stand out from the crowd and make a lasting impression on potential customers.

A unique name also helps create a brand identity and can help clients easily recognise and remember your business, which is crucial for building a loyal following.

Should a yoga studio name reflect the style or philosophy of yoga taught in the studio?

Some yoga studios choose names specific to a particular style or philosophy of yoga, while others prefer more general names that can encompass a variety of styles. Ultimately, the decision depends on your vision and goals for your studio.

A name that reflects the style or philosophy of yoga can help attract students specifically interested in that style or philosophy. In contrast, a more general name can appeal to a broader audience, allowing for more flexibility in class types.

Is it better to choose a yoga studio name that is short and easy to remember or one that is more descriptive of the studio’s offerings?

It ultimately depends on your yoga studio’s goals and branding strategy. A short and easy-to-remember name may be more memorable and effortless for customers to recall, but it may not convey as much information about your studio’s offerings.

On the other hand, a more descriptive name may provide a clearer picture of what your studio specializes in but may be harder to remember or distinguish from similar businesses. When deciding on a name, consider your audience and the image you want to portray for your studio.

How can I ensure that my yoga studio name is not already taken or is not too similar to existing studios in my area?

Conduct thorough research, including checking online directories and social media and performing a trademark search, to ensure that your yoga studio name is not already taken or is not too similar to existing yoga studios in your area.

Consult a legal professional to ensure your name does not infringe on anyone’s intellectual property rights.